Announcement: Watches Of Switzerland Partners With Watchonista
Watches Of Switzerland and Watchonista are joining forces to promote watchmaking and the future of watch retail. Learn more.
Watches Of Switzerland is entering the watch retail business in the United States this month with a bang. The UK’s largest retailer of luxury timepieces is expanding their footprint across the pond. Spearheaded by a new flagship boutique now open in New York’s trendy SoHo neighborhood, the company is also opening the doors of its new boutique at the Wynn in Las Vegas. Today, we’re pleased to announce that Watchonista is partnering with Watches Of Switzerland to communicate the many aspects of the storied retailer’s unique approach to luxury watch retailing in the US.
Please join us in welcoming Watches of Switzerland to Watchonista!
What does this mean?
Watchonista will have a unique dedicated partner page that will relay the very best of Watches Of Switzerland, its brands, events, and the scenes of their newly launched boutiques in New York City and Las Vegas. Stay tuned to Watchonista.com and Watches Of Switzerland’s partner page as we will unveil more in the coming days and weeks!
Is Watchonista now selling watches?
Since our founding, we’ve been an editorially based web site. Watchonista is not a selling platform. While many other watch sites have entered the world of e-commerce, we stand by our commitment to educate and communicate the best in watchmaking through fresh editorials and social media coverage. We feel that by partnering with key retailers that offer personalized service in physical boutiques, we can help elevate our readers’ retail experiences.
Connections to Collectors
Watchonista is produced, edited, and written by a group of people who are passionate about watches, doing what they love best. We share our knowledge and passion with our audience and network of enthusiasts through our online magazine (Watchonista.com), social media, and collector’s events. Watchonista was founded by watch collectors and to this day we continue to collaborate with passionate people around the world who love watches.
“Watches of Switzerland is excited to partner with Watchonista to communicate our unique approach to luxury timepiece retail. Watchonista is made up of passionate professionals, who understand our company’s unparalleled commitment to showcasing the best of the best in watches and providing personalized service to our clients.” - Brian Duffy, CEO Watches Of Switzerland
Throughout Watchonista’s partnership with Watches Of Switzerland, we will be working hand in hand to provide horological awareness and offer education to both novice and experienced collectors.
Editorial Point of View
For Watchonista, it’s important that our objectivity and voice remain true to our values. We will provide original stories and articles, not derivative content, thereby giving true value to our readers and Watches Of Switzerland’s audience.
We’ve always strived to deliver unique editorial content that stays true to our DNA. Our readers enjoy unique daily perspectives on watches and the watchmaking industry that they can’t find anywhere else.
A Meeting of the Minds
“We are delighted to partner with Watches Of Switzerland on the Watchonista platform. We share common values with their team and are excited to share their stories. We believe in partnering with the best retailers in the world in order to deliver a unique experience and perspective to our audiences. Stay tuned as we combine the world of collectors, enthusiasts, and high-end retail into the world of digital” – Alexander Friedman (Co-Founder, Watchonista)
So, what are you waiting for? Hop on over to WATCHES OF SWITZERLAND’s partner page to discover more!